SiteSeer solutions for
Hotels & Hospitality
Make Every Hotel Location a Game-Changer. At SiteSeer, we know that the right location can make or break a hotel’s success. Our industry-leading real estate research and analytics help hotel developers, operators, and investors pinpoint sites that drive occupancy, boost revenue, and align perfectly with strategic growth goals.
Selecting the ideal location for your hotel is a crucial factor in achieving high occupancy rates and profitability. At SiteSeer, we specialize in providing data-driven insights for hotel developers, operators, and investors, ensuring your property is positioned for success in competitive markets.
Forecasting and Performance Modeling
SiteSeer offers revenue forecasting and performance modeling tools that provide realistic projections based on historical data, market trends, and demand drivers
Comprehensive Market Analysis
Gain insights on demographics, shopping habits, and competitors to drive intelligent growth
Data-Driven Site Selection
Our platform evaluates key factors such as accessibility, visibility, proximity to demand generators (e.g., airports, attractions, business districts), and the surrounding economic landscape.
Competitor Analysis
Evaluate markets hotel landscape, understand market gaps, and strategically position your property
Customized Features for Hotels & Hospitality
Click to explore our features hand picked for hotels
Data for the Hotel & Hospitality Industry
Occupancy Data
Room rates and revenue per available room are key indicators of a hotel's financial health and the market's potential for profitability. While room rates often correlate with occupancy levels, they can also provide insights into market opportunities.
Psychographic
Gather in-depth data about consumers’ attitudes, media choices, and consumption of different products and services.
Hotel Location Data
Identify current luxury, upscale, midscale, economy, and extended-stay hotels and resorts in any market.
Traffic Patterns
Get the most up to date road traffic data to make sure your sites are in prime drive by locations.
SiteSeer in action for
Hotel and Hospitality
Whether you run a small, boutique hotel chain or a larger, national brand, you know that careful market analysis is key to successful expansion. While you might get lucky by opening a hotel in a "hot" market, the risk of failure is significant without thorough vetting. SiteSeer can help you analyze markets with high-quality data and evaluate sites methodically using specific performance indicators.
Guest Demographics and Lifestyles
Customer analysis in the hotel and lodging industry can be much more challenging compared to retail or other service businesses. It is not uncommon for more than half of a hotel’s guests to live outside the market, making traditional trade area analysis problematic. However, sources like foot traffic data that trace hotel guests back to the origin of their trip, combined with demographic and lifestyle data, can offer valuable insights into who is visiting your properties.
Revenue Forecasting and Performance Modeling
SiteSeer offers revenue forecasting and performance modeling tools that provide realistic projections based on historical data and market trends. This allows you to set clear expectations and build a solid business plan.
Competitor Analysis
For service providers such as hotels and restaurants, avoiding competition altogether often means choosing lower-quality locations, leading to lower performance. An area of high hotel density and high occupancy will undoubtedly be more attractive than one with few hotels and low occupancy or demand. SiteSeer can help you identify the right competition fit for your hotels.
Expansion Planning
For multi-unit operators and franchisors, strategic expansion is key. SiteSeer helps you identify high-potential markets and create a scalable growth strategy. Our territory optimization and market planning tools ensure you enter new markets with confidence.