Sales Cannibalization
Anticipate impacts, measure transfer, and optimize your store network
Use customer data or foot traffic to evaluate current consumer behavior
Introduce new site locations, relocations or closures
Use predictive models to estimate sales cannibalization
Forecast net new store and market sales
Learn more about sales cannibalization in SiteSeer
Key features
Opportunity Gaps
Visualize and measure consumer gaps in the marketplace to determine opportunities
Overlap Analysis
Predict and measure shopper loyalty and defection between stores using visitor foot traffic data
Impact Models
Harness the power of spatial interaction modeling to predict sister store sales loss from new openings
Store Closure Models
Evaluate store disposition options by modeling sales recapture by sister stores and loss to competition